Undoubtedly most of you have heard of Tumblr, a blogging platform and social networking site where users are free to post everything and anything they want, but as of May 20, 2013, it’s now owned by Yahoo, for the price of $1.1 billion.
This recent decision is no doubt apart of Yahoo’s comeback attempt, but many users are worried: how will this effect the free content, especially that related to the fashion community, that we all enjoy on Tumblr?
The founder of Tumblr, David Karp will still be active in the decision-making, according to a statement released by Yahoo CEO Marissa Mayer.
“The product roadmap, their team, their wit and irreverence will all remain the same as will their mission to empower creators to make their best work and get it in front of the audience they deserve,” says Mayer.
She also tries to ensure users of Tumblr that she will “not screw it up.”
But so far, the bloggers remain unconvinced. A primary concern is Yahoo’s intention to use ads to generate profit, which Tumblr has remained nearly ad free since its creation.
In contrast, John Jannuzzi, editor at Lucky Magazine and founder of Tumblr Textbook, thinks the idea has promise.
“Tumblr has been a really interesting company to watch grow and whether or not you agree with their approach, a lot of hard work has gone into it.” says Jannuzzi. “To see that rewarded is never a bad thing.”
“When changes like this happen, a lot of people threaten abandonment,” Jannuzzi noted. “We saw the same thing with Instagram and Facebook but ultimately people hang around. As long as there are no abrupt or sweeping changes, I think the community will carry on as normal.”
Tumblr is a busy bee as it hosts 105 million blogs and on average generates 75 million posts each day. We honestly have no issue with the new owner, as long as the website stays its old fashionable self! Why fix what isn’t broken?
Via Fahionista