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Fashionable ‘IKEA Monkey’ Storms Social Media

By Ashley Mckernan on December 15, 2012

A little monkey named ‘Darwin’ has taken the fashion and social media world by storm, all by taking a little adventure into his local IKEA. 

If you haven’t heard by now, a tiny monkey adorned in a shearling coat was found wandering an IKEA in the Toronto area. In doing so, Darwin has taken the entire world by storm, with news of his escapades reaching Australia, Malta and the United States. Furthermore, Darwin’s tiny little tan coat, dubbed ‘his favorite,’ has created a firestorm in the fashion and social media world.

Social networking sites such as Twitter, Tumblr and Facebook have been dominated by this pint-size creature and his fashionable style. See below for some of our favorite social media trends and parodies from the past week!

Twitter was one of the first places the IKEA Monkey phenomenon dominated. Hashtags such as #IkeaMonkey and #CuriousJorgen quickly became trends across Canada. Furthermore, two hilarious Twitter pages have popped up parodying the monkey, with one account already sporting near 10 thousand followers. Here’s our picks for some fashionable tweets:

One tweeter discusses the monkey’s wardrobe:

From the parody Twitter account of the IKEA Monkey himself, he describes his coat as being ‘too fancy’:

Finally, CBC News tweets about the monkey and most importantly, his shearling coat:

Tumblr has also become a perfect avenue for parodies pictures and videos of Darwin and his fashion-forward coat.

Our favorite tumblr parody? This fake Marc Jacobs ad:

Who knew such a tiny monkey would cause such a stir? And, who knew a monkey could have such stylish fashion sense! What’s your favorite parody? Tweet us @FASHIONOTES!

Via Fashionista and CBC News



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Social Media | Coat, Darwin, fashion, IKEA, Ikea Monkey, Marc Jacobs, Shearling, stylish |

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