Swarovski has created a 30-day digital campaign for their Fall/Winter 2013 called “Kingdom of Jewels” that will treat their customers like royalty.
This campaign will be offering their customers premium and VIP experiences until September 30. Swarovski fans will have the opportunity to look at their Fall/Winter 2012-2013 collection, and enjoy film series with behind the scene footage. A total of three films will be featured with the creative director Natalie Colin explaining her love of the collection and more.
Swarovski will be offering a total of 300 jewels to specific stores in New York, Hong Kong, and Paris, to give more reasons to treat their customers like royalty. Watch and enjoy a preview of the campaign below!
























