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NYBeta Fashion Startup to Watch: KNO Clothing

By Contributor on July 31, 2012

Raising a whopping $84,000,000, KNO Clothing wins the people’s choice award at this month’s NYBeta:: Fashion + Tech Edition, which focused specifically on business startups working in the intersection of fashion and technology.

The quarterly get-together for founders, hackers, students, investors, designers, visionaries, media professionals, and more, brought together over 300 people for an evening of cocktails and interactive demos focused around New York’s early-stage startup and technology community.

This month, KNO Clothing took home the bragging rights for their social conscious line of apparel. For each item sold, the brand donates an article of clothing to someone in need, while also funding organizations who are also fighting to end homelessness in local communities. To date, the partners have housed over 17,000 people and hand delivered 1,000+ articles of clothing to those in need.

Other NYBeta:: Fashion + Tech nominees include:

  1. ClosetDash: The social way to sell, swap or donate your stuff!  
  2. Clossit: A clothing recommendation engine, similar to Pandora but for clothes. Users show what they like and Clossit builds a profile of their style and show them other items that they would like. Users can follow their friends to see what they add to their Clossit and give feedback.
  3. Dapprly: A social men’s fashion application that helps men get dressed by sharing with their friends where they are going.
  4. FABLOGUE: A marketplace focusing on emerging designer fashions.
  5. Fashioholic: A personalized fashion magazine where you create the looks you love, play social fashion games, explore your style and shop. It’s a magazine that gets to know your taste and presents the hottest looks – for you – straight from the runway, top brands, and other Fashioholics. Get fashion advice from friends, community trendsetters, and their own stylists.
  6. Galleray: An online social gallery for art.

Congratulations to KNO, and keep an eye out for the next NYBeta:: Social Media [Social Week] on October 18th!

Images courtesy of NYBeta



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New Media, Social Media | fashion, Fashion Startup, KNO, KNO Clothing, new york, NYBeta, People's Choice Award, Socially Conscious, Startups, technology |

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