Prada pulled out quite the surprise at the Cannes Film Festival, unveiling a short movie “A Therapy” directed by Roman Polanski, staring Helena Bonham Carter and Oscar winner Ben Kingsley. The film had its premiere this week during the Cannes Film Festival.

Prada has taken things to a whole new level. This short fashion film brings a bit of a twist to “retail therapy.” Helena Bonham Carter plays the unknowing patient of Ben Kingsley, playing the role as a doctor with a hankering for fine furs.
“The chance to dwell on what the fashion world represents nowadays and the fact that it is accompanied by so many stereotypes is fascinating and at the same time upsetting, but you definitely can not ignore it. It’s very refreshing to know that there are still places open to irony and wit and, for sure, Prada in one of them.”
– Roman Polanski