Earlier this week, David Beckham celebrated the launch of his H&M Bodywear line in London. The event was an in store launch, followed by a cocktail party at a pop up gentlemen’s club created especially for the occasion. Among the celebrities in attendance at the event were Bianca Jagger, Emma Bunton, Suzky Menkes and Jade Parfitt.
“I am very proud to launch my bodywear collection for H&M in London- It was amazing to see the product at the in-store launch after so many months of development. I loved the pop-up gentleman´s club, which felt both traditional and brand new. It´s the same mix I hope men will find in the Bodywear collection” says Beckham of the event. Check out the exclusive video of the launch below.
